Might not be Ford related but my son has one and is always on this website, and I read this article and it reminded me of a similar argument we had on the Rotorway Owners group. Helicopters, where every little bit of horsepower or weight saving is the difference between getting out of a tight spot, and not. but also huge cooling requirements at high horsepower low air speeds and also the huge cavitation or corrosion issues we have had with the cooling systems on these engines, all aluminium, all electronic ignition and fuel system, and we have found many components failing because of cavitation due to excess coolant flow creating low pressure areas inside the engine and oil/heat exchangers, that made us run propylene glycol solutions similar to diesel engines, that because of their higher cylinder pressures causing the cylinder to expand and contract every cycle to creating miniature low pressure areas that cause the coolant to flash off locally that removes metal from surrounding areas (they have the same problems with hydro electricity schemes, with turbulent flow). Although early days in the development it appears it may be going some way to overcome some of these problems, also 5-7 hp increase is definately welcome, although as some have stated you don't get nothing for nothing , but you definately can in the auto environment where you don't need huge cooling requirements while your idling at the lights, and you may have been revving quite high prior to backing off that would be transferred into electrical energy rather than heating up those brake pads. Anyway like everything electronic, that allows minute control rather than a big fix that consumes power all the time for everything, it's worth investigating.